In email delivery, unfortunately there are no guarantees.  However, BombBomb has implemented industry best practices to give your emails a real fightin' chance.

Here are some of the things we do to improve delivery rates:

• We fully support the CAN-SPAM Act
• We allow only permission-based lists to be used
• Our IP addresses and domain name are registered with all ISPs through our whitelisting program
• We support the latest sender identification protocols (SPF, DKIM, etc)
• We use reputation monitoring tools to catch any delivery problems before it becomes a problem
• We implement feedback loops with all major ISPs and remove any email addresses that receive a complaint from an email list
• We take our email reputation seriously and work hard every day to maintain it
• We have been successfully delivering large volumes of email to clients around the world since 2007

Email Delivery Statistics

Getting to the inbox is a perilous journey for an email. Here are some statistics to provide you with a sampling of the many obstacles an email must overcome to arrive in the inbox.

• Canada has the highest non-delivered rate blocking almost 14% of permissioned-based email. The United Kingdom boasts the lowest non- delivered rate, blocking only 10% of opt-in email. - Return Path (2010).
• Achieving strong inbox placement remains a challenge in the B-to-B sector with a delivered rate of just 75%. - Return Path (2010)
• Twenty percent of email in the United States and Canada is still not making it to the inbox while 3% of email goes to the "junk" or "bulk" folder and another 16% goes missing. - Return Path (2010)
• 22% of US Internet users consider messages they once requested but no longer want, to be spam. - Messaging Anti-Abuse Working Group (2010)
• Every year approximately 30-40% of email addresses become undeliverable.