After you've set up an automation, it's normal to kick back, fold your arms behind your head, and feel like you just bossed your way through setting up an email series. And you totally did! However, a lot of the important stuff happens when the series is running its course. You're going to want to know who did what and when, and if you're thinking that we probably track that info, you're definitely right.
You can track your contacts, contact lists, emails, and much more when you set up an email campaign through an automation. BombBomb's detailed tracking can show you how many people are active in your automation, how many have finished, who has finished, how people have interacted with the email...really, the results are endless. If you're looking for a good way to really analyze email drip campaign tracking data to determine what your next steps are, this is the way for you to go.
Scope out the video above for a brief walkthrough of how to find and interpret your automation tracking statistics!
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