Email

Build & Send an Email - Basics

• Creating and sending an email using a template
• Sending a Quick Send email
• What are the "Save As," "Subject," and "Preheader" lines for?
• Choosing and saving a Quick Send template
• Organizing emails with folders
• Attaching files in an email

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Build & Send an Email - Advanced

• Advanced email design
• Adding a button to your email
• Using variables in emails
• Creating and editing your email signature
• Adding social media icons and social share icons to an email
• Adding an "Unsubscribe" button to an email

Tracking

• Email tracking
• Turning email notifications on and off
• Why is my email tracking wrong?
• Percent "video watched" email notifications

Lists & Contacts

• Adding contacts, lists and uploading a .csv file
• Formatting a .csv file or fixing one after an error
• Managing lists and contacts
• What does "Oversubscribed" mean?
• Relationship Score: What do the faces on the contact page mean?
• What is my suppression list, and how do I find it?

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Deliverability

• Basics of GDPR: General Data Protection Regulation
• What kind of delivery rates can I expect?
• What exactly is spam/abuse?
• How can I ensure my emails are CAN-SPAM compliant?
• 6 Tips to Avoid Spam Filters
• What are opt-ins and opt-outs, and how are they supported?

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